July 10th’s LA Marketing Analytics Group – A “Start-Up” Reporting & Analytics Group is Born Out of Crisis @ Bank of America

During the financial crisis of 2007, investors started asking for mortgage loans to be purchased back at unprecedented volumes due to so many bad loans in the marketplace. Arm Loans with outrageous APR increases were maturing and loan recipients were defaulting at...

Implementing Machine Learning For Deeper Marketing Insights

Does your sales and marketing organization want to leverage the valuable insights derived from Machine Learning technology, but you currently don’t have the available technical resources on board to get started?  eSage Group can help you leverage your current...

April 17th’s Seattle Mktg Analytics Group – Building a Data Oriented Marketing Team – Gavin Warrener of T-Mobile

T-Mobile has a very successful consumer business and a slick consumer marketing team that drives “Un-Carrier” moves that are increasing net new customers by 1 million or more a quarter. T-Mobile for Business is a fledgling organization that is leveraging a great...

Announcing April and May Seattle Marketing Analytics Meetup Speakers

  We are excited to announce the next 2 months of Seattle Marketing Analytics Meetups. On April 17th, we have Gavin Warrener, Director of Digital and Demand Generation at T-Mobile, presenting Building a Data Oriented Marketing Team. In his presentation, Gavin will...