Happy New Year!
eSage Group’s Seattle Marketing Analytics Group is excited to host presenter Harika Guddanti, Senior Director Marketing Analytics at Tableau. Join us in SODO on January 21st as Harika shares “Building a Self-Sufficient Marketing Analytics Team and Driving Real Change at Tableau.”
Tableau’s marketing analytics team will share the operating model that covers scaling of self-service analytics to applying advance statistical models for data driven decision making within Marketing department. The team will dive into the benefits of collaboration between data engineering and analytics functions and how it has helped Tableau.
You can view Harika’s LinkedIn profile here.
eSage Group (www.esagegroup.com) is a boutique Business Intelligence & Marketing Analytics consultancy and is the organizer and sponsor of the L.A. (http://bit.ly/2nhl5GP) and Seattle Marketing Analytics Groups.
eSage Group’s services help you quickly and effectively connect your marketing data with social media, websites, digital advertising, customer relationship management and other enterprise systems, allowing you to move from isolated data to fully integrated, cross-channel predictive analytics. We enable clients to uncover hidden insights that give a more complete view of customers, leading to better customer engagement and optimization of marketing spend across channels.