It doesn’t do you any good to bring in a bunch of technologists that don’t understand the needs of the business, or how to work with your internal Marketing and IT groups to make a complex project successful. Our team is squarely focused on building a solution that meets your business needs. Our goal is to bridge the gap between the technologist on the IT team and the marketers on the business side to obtain results that greatly improve marketing performance and grow revenue.
Our team has extensive experience with the development of enterprise solutions for mid-market and Fortune 1000 companies, like Microsoft and Disney. We have experience working with both large and small sales transaction systems as well as complex web analytics systems, social media tools and ad management systems.
We work with everything from Microsoft SQL Server to Big Data tools like Hadoop on the backend. We utilize all the latest middleware and front end tools like Tableau, Datameer, Platfora, SQL Server Reporting Services and SharePoint to deliver dashboards for the reporting you need to effectively run your business. Our team has experience integrating everything from Big Data to the most complex sales, marketing and operations data out there. We have extensive integration experience with complex enterprise financial and CRM/SFA systems, web analytics tools like Omniture, ad management systems like Double Click, Video Monetization Rights Management (MRM) platforms like Freewheel, all the major social media platforms and even complex Home Automation Systems.
Our team uses our deep understanding of marketing and enterprise technology systems to help you plan and execute a realistic strategy. We take you from your current state to a fully integrated solution by taking reasonable, incremental steps that are within your budgetary constraints and leverage existing investments. The roadmap will transition you from scattered and disconnected information to a marketing platform that includes cross-channel performance monitoring, deeper customer insights, continuous feedback loops for campaign adjustments and ultimately predictive analytics.